Services
Below is a sampling of my most popular services. I love to innovate and try new things, so if you have a bold idea that you don't think fits into any of these categories, let's discuss.
If you're going to spend hundreds or thousands of dollars on marketing your business, you want to make sure that money is well spent. And the best way to do that is to start with the right plan. I will work with you and your stakeholders to put together the best strategy for achieving your objectives.
Marketing Strategy Development
SEM/SEO
Be where your customers are looking for you. I will build your paid search campaign, including ad copy, and ensure your budget is spent wisely on valuable leads and sales that are ready to commit to your business. I will also work with you to optimize your website and other properties to take up as much valuable real estate on that search engine results page as possible. From meta data to inbound link strategies to everything in between, let's optimize your business for that delicious organic traffic.
It’s estimated that by the end of 2024 over 500 billion emails will be sent each day. I want to make sure your emails stand out and drive results and revenue. I've worked with numerous email service providers to build templates, manage lists, send campaigns and analyze results. I look forward to executing a successful email strategy for you.
Social
Instagram, SnapChat, Facebook, Twitter. All of these platforms have different audiences and different purposes. Should you have a Twitter strategy? What about a Facebook page? What about sponsored posts on Instagram? What's the benefit of posting a story versus your regular timeline? I can help you navigate the social world, develop a plan for what content goes where and find the right balance of paid versus organic within these channels.
DISPLAY
Building brand awareness can be an integral component of your digital strategy. From developing the creative assets to finding the perfect network and placements for your business, managing your digital display component successfully can be quite the undertaking. Thankfully, I'm here to take all of that off your hands. No need to worry about showing up on a site that you find offensive, or wasting money on creative that is not acheiving your goals.
project Management
Corralling all the moving parts associated with a big marketing project can be a huge headache. Let me find the resources, communicate your vision, work through the details and save you time and stress. Whether it's requirements gathering, wireframes and developer management for your updated website or integrating your business with your newest marketing automation software, I can take the worry off your plate and make sure you get exactly what you wanted when you set out on the project.
Analytics
Whether it's placing code on your website, reviewing tracking tags in your campaigns or analyzing traffic and user behavior to determine where your pain points are, understanding site analytics is critical to the success of every other digital marketing effort. I will help you understand your analytics and make sure we have an action plan to improve site and campaign performance long t